How Do I Value My Business? Valuing your business is now as hard as you would be led to believe. It is not an exact science either but with a set of guidelines you can get very close. It comes down to personal preference for the final valuation but to get a very good idea we follow a specific model. When discussing a valuation with a broker or an agent the valuations may be slightly off as it is in their interest to drive the commissions higher and to get the best possible deal for themselves. If you are looking to sell you business yourself on a website like businessownersdirect.com or other similar websites that remove the middle-man you will be able to deliver a much more accurate number. You could save yourself and the buyer 1000's in the transaction and sell your business quicker. To value your business in simplest terms you will need: Net profit for the last 3 years Timeframe to exit Longevity and goodwill Assets Now if this seems like a different language to you, do not wor